Let’s have a look of how to open a store by going through the follow Q&A
1, What is Douyin EC Global?
In a nutshell, it is an e-commerce platform focusing on importing foreign goods to directly sell to Chinese users of Douyin, the Chinese version of Tik Tok that is extremely popular.
2,How many types of shops are there on Douyin EC Global?
Although franchise stores and flagship stores can add two or more brands, there are differences, the flagship store requires the stronger brand strength!
Franchised stores can only sell smaller brands, not the A-list international brands
If you want to sell multiple first-tier brands, you can only choose the flagship store!
3, What are the logistic models of Douyin EC Global?
4. Basic Eligibility
To be specific:
Overseas Legal Entity Info:
Domestic Legal Entity Info:
5.
Brand Authorization Requirements
Brand licensing: the licensor with a brand authorizes its own brand to the licensee in a reasonable way
There are two modes of brand authorization: trademark authorization link and supply link
Supply link=purchase invoice+trademark authorization letter of the goods source+purchase link
Here comes the point!! If the supply link is used for settlement, the deposit will be twice as much as the original! ✨
It is clear that to participate in the fast growing e-commerce platform, you need a Chinese partner, a legal entity rather than a person. The platform let you play big as well as play small, but all paperwork should be filed and approved before anything happen yet.
For now it is only semi-open, as the Douyin EC Global still strictly online application and invitation only. Meaning the back office will check and verify your brand and products to decide whether you many have a chance to sell. From its core traffic of social media content perspective, influence is key. Prove the brand influence is the key. Either from overseas historic facts or domestic local newly generated trend, effort must be made.
To make the effort worthwhile and at budget, contact us to find out more.
1, What is Douyin EC Global?
In a nutshell, it is an e-commerce platform focusing on importing foreign goods to directly sell to Chinese users of Douyin, the Chinese version of Tik Tok that is extremely popular.
2,How many types of shops are there on Douyin EC Global?
Exclusive store: suitable for one authorized brand
Flagship store: suitable for an exclusive authorized brand
Franchised stores: suitable for two or more authorized brands
Supermarket flagship store: suitable for two or more authorized brands
Flagship store: suitable for an exclusive authorized brand
Franchised stores: suitable for two or more authorized brands
Supermarket flagship store: suitable for two or more authorized brands
Although franchise stores and flagship stores can add two or more brands, there are differences, the flagship store requires the stronger brand strength!
Franchised stores can only sell smaller brands, not the A-list international brands
If you want to sell multiple first-tier brands, you can only choose the flagship store!
3, What are the logistic models of Douyin EC Global?
（1）BBC Bounded Warehouse (Currently all stores sold on the platform must go through bounded zone warehouse, which can be selected from a few)
It is also called the pilot goods temporary storage mode. After the domestic consumers place an order on the platform, the goods are directly sent out from the bonded warehouse, avoiding the international transportation time. The goods can be obtained quickly, and consumers can have a better consumption experience!
Note: Bonded warehouse is a multi-functional warehouse used to store goods without customs duties in the bonded area, just like overseas warehouses
Bonded warehouse expenses: cash deposit, tax advance payment, warehousing fees!
The deposit and tax advance payment vary according to the bonded warehouse area;
For example: Guangzhou Zhuozhi Bonded Warehouse (4PL), deposit 100,000 yuan, tax advance 300,000 yuan.
Storage fee: 1.2-1.5 yuan/cubic meter/day (each port will be different, and the specific fee can be communicated)
（2）BC overseas direct mail mode
（3）CC Personal Item Email Mode
BC mode and CC mode are collectively referred to as direct mail mode. In this mode, after domestic consumers place an order on the platform, businesses send goods to consumers through a series of processes such as overseas logistics, customs clearance and domestic logistics distribution
It is also called the pilot goods temporary storage mode. After the domestic consumers place an order on the platform, the goods are directly sent out from the bonded warehouse, avoiding the international transportation time. The goods can be obtained quickly, and consumers can have a better consumption experience!
Note: Bonded warehouse is a multi-functional warehouse used to store goods without customs duties in the bonded area, just like overseas warehouses
Bonded warehouse expenses: cash deposit, tax advance payment, warehousing fees!
The deposit and tax advance payment vary according to the bonded warehouse area;
For example: Guangzhou Zhuozhi Bonded Warehouse (4PL), deposit 100,000 yuan, tax advance 300,000 yuan.
Storage fee: 1.2-1.5 yuan/cubic meter/day (each port will be different, and the specific fee can be communicated)
（2）BC overseas direct mail mode
（3）CC Personal Item Email Mode
BC mode and CC mode are collectively referred to as direct mail mode. In this mode, after domestic consumers place an order on the platform, businesses send goods to consumers through a series of processes such as overseas logistics, customs clearance and domestic logistics distribution
4. Basic Eligibility
1. Must have a company entity registered overseas or in Hong Kong, Macao and Taiwan, and have overseas retail or trade qualifications;
2. The domestic agent shall be the subject of joint and several liability in mainland China;
3. Must have a corporate bank account overseas or in Hong Kong, Macao and Taiwan.
2. The domestic agent shall be the subject of joint and several liability in mainland China;
3. Must have a corporate bank account overseas or in Hong Kong, Macao and Taiwan.
To be specific:
Overseas Legal Entity Info:
(1) Registration certificate
(2) Company name
(3) Registration Number
(4) Business address (business address of overseas main company)
(5) Power of Attorney
(6) ID card of the legal person representative
(7) Company's overseas bank account opening certificate or bank statement and translation
(2) Company name
(3) Registration Number
(4) Business address (business address of overseas main company)
(5) Power of Attorney
(6) ID card of the legal person representative
(7) Company's overseas bank account opening certificate or bank statement and translation
Domestic Legal Entity Info:
(1) Business license of domestic company
(2) Joint and several liability guarantee statement of domestic and foreign companies (official template)
(3) Registration certificate of customs declaration unit of the People's Republic of China of domestic company or receipt of record of consignee and consignor of import and export goods of the customs
(4) Screenshot of China Customs Enterprise Import and Export Credit Information Publicity Platform
(5) Front and back of ID card of domestic company legal person
(6) Verification of corporate payment by domestic companies (needed after opening the store)
(7) Brand authorization of brands sold (official template), The most important and crucial!!!
(2) Joint and several liability guarantee statement of domestic and foreign companies (official template)
(3) Registration certificate of customs declaration unit of the People's Republic of China of domestic company or receipt of record of consignee and consignor of import and export goods of the customs
(4) Screenshot of China Customs Enterprise Import and Export Credit Information Publicity Platform
(5) Front and back of ID card of domestic company legal person
(6) Verification of corporate payment by domestic companies (needed after opening the store)
(7) Brand authorization of brands sold (official template), The most important and crucial!!!
5.
Brand Authorization RequirementsBrand licensing: the licensor with a brand authorizes its own brand to the licensee in a reasonable way
There are two modes of brand authorization: trademark authorization link and supply link
（1）Trademark authorization link: the brand authorization letter given to you by the brand party or supplier
For example:
The brand directly authorizes you, which is the first level authorization link;
The brand directly authorizes you, which is the first level authorization link;
The second level authorization link is that the brand authorizes the supplier first, and then the supplier authorizes you
（2）Supply link: purchase from duty-free stores or suppliers authorized by the brand
Supply link=purchase invoice+trademark authorization letter of the goods source+purchase link
Here comes the point!! If the supply link is used for settlement, the deposit will be twice as much as the original! ✨
It is clear that to participate in the fast growing e-commerce platform, you need a Chinese partner, a legal entity rather than a person. The platform let you play big as well as play small, but all paperwork should be filed and approved before anything happen yet.
For now it is only semi-open, as the Douyin EC Global still strictly online application and invitation only. Meaning the back office will check and verify your brand and products to decide whether you many have a chance to sell. From its core traffic of social media content perspective, influence is key. Prove the brand influence is the key. Either from overseas historic facts or domestic local newly generated trend, effort must be made.
To make the effort worthwhile and at budget, contact us to find out more.
